Bacardi introduces ‘sustainably designed’ bottles
Posted on July 17, 2014 by DrRossH in BioPlasticsThe Bacardi Classic Cocktails bottle now weighs 30% less than it did a few years ago, which Bacardi says makes shipping more streamlined, resulting in lower CO2 emissions.
Another example is the Bacardi rum bottle used for the entire line of party drinks – made of 100% recyclable PET (polyethylene terephthalate) plastic. It also requires less energy to produce than glass, lowers transportation costs and fuel emissions – and importantly, is safer than traditional glass for on-the-go venues.
This is hardly making their product sustainable. It is more about lowering their costs all the while making a plastic bottle that is worse for the environment than a glass one. Just because a bottle is recyclable doesn’t mean it is recycled. IF they were serious about a green image then put a refundable deposit on their plastic bottles to greatly ensure they are not left out littered in the oceans and lands.

How many people today grab a takeaway coffee cup from the local cafe to drink on the go? We don’t know, but the number must be enormous.. Most every one of the above have a plastic top that will last 100s of years. Some cafes still use plastic cups that last a similar time. Is 10 minutes of coffee worth 100s of years of trash?
These items can be seen littering our gutters and on our streets all over the place. If they were all cardboard, they would still be littered, but they would, at least, be gone in a short time.
They do not need to be made of plastic.
On the way home from the gym last week, a distance of about 1 km (1/2 mile), I counted the items of plastic litter on the curb as I walked. In that short distance I counted 63 pieces of plastic litter. Plastic drink bottles, bottle tops, candy wrappers, plastic film, polystyrene fragments etc. That seemed to be a lot to me. I guess it is a generational thing. Our parents would have been horrified to see that amount, whereas it seems to go unnoticed by our youth of today. In another 20 years how many pieces will there be on this stretch, -- 200? What will today’s youth think of that new amount then when they are older? Will their children be so readily accepting of a higher amount of litter?
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