P&G project turns beach plastic into shampoo bottles – USA
Posted on January 20, 2017 by DrRossH in Plastic Waste NewsProcter & Gamble Co. is teaming up with recyclers TerraCycle Inc. and Suez Environnement SA to create the first-ever shampoo bottle containing up to 25 percent recycled beach plastic.P&G is rolling out plans for the limited edition container for its Head & Shoulders brand of shampoo in
Source: P&G project turns beach plastic into shampoo bottles – Plastics News
Procter & Gamble Co. is teaming up with recyclers TerraCycle Inc. and Suez Environnement SA to create the first-ever shampoo bottle containing up to 25 percent recycled beach plastic.
P&G also plans to use 25 percent post-consumer plastic in more than a half a billion hair care bottles sold in Europe by the end of 2018
While this is a huge leap forward for a big corporate to come out and recognise that plastic waste on beaches and in the ocean is a very large problem, lets not forget that if only 25% is recycled that means they have to sell the equivalent of 3 virgin plastic bottles before 1 recycled one is sold. So we are still in a losing situation.

How many people today grab a takeaway coffee cup from the local cafe to drink on the go? We don’t know, but the number must be enormous.. Most every one of the above have a plastic top that will last 100s of years. Some cafes still use plastic cups that last a similar time. Is 10 minutes of coffee worth 100s of years of trash?
These items can be seen littering our gutters and on our streets all over the place. If they were all cardboard, they would still be littered, but they would, at least, be gone in a short time.
They do not need to be made of plastic.
On the way home from the gym last week, a distance of about 1 km (1/2 mile), I counted the items of plastic litter on the curb as I walked. In that short distance I counted 63 pieces of plastic litter. Plastic drink bottles, bottle tops, candy wrappers, plastic film, polystyrene fragments etc. That seemed to be a lot to me. I guess it is a generational thing. Our parents would have been horrified to see that amount, whereas it seems to go unnoticed by our youth of today. In another 20 years how many pieces will there be on this stretch, -- 200? What will today’s youth think of that new amount then when they are older? Will their children be so readily accepting of a higher amount of litter?
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